Pheasants Forever and Quail Forever have partnered with the United Sorghum Checkoff Program (USCP) to offer conservation cost-share opportunities for sorghum producers in western Kansas. The new sustainability initiative - Sorghum for BIRDS (Building Innovative, Resilient, and Diverse agricultural Systems) - targets low performing acres by offering growers a one-time incentive payment to apply targeted conservation practices in tandem with sorghum production.