We Can’t Lose Ground: Give to the Uplands May 5


Special “Giving Tuesday Now” event is an opportunity to rally for the habitat mission. Our donations page is open.

By Howard Vincent, President & Chief Executive Officer

In 2012, Giving Tuesday was created to celebrate charitable giving after the annual Holiday shopping events of Black Friday, Small Business Saturday and Cyber Monday. Pheasants Forever & Quail Forever has always participated.

Earlier this month a special “Giving Tuesday Now” event was announced to celebrate global generosity with a goal of inspiring “a response to the unprecedented need caused by COVID-19.”  

Pheasants Forever & Quail Forever will participate. But it will be very different than any other giving day past.


On Giving Tuesday Now, May 5, Pheasants Forever & Quail Forever will be rallying members, donors, partners and supporters around our inaugural Give to the Uplands Day

Countless charities fight for worthy causes as diverse as finding a cure for diabetes to feeding the hungry. Pheasants Forever & Quail Forever pursues a noble goal too: being the voice for the uplands -- creating places for wildlife to live, places for people to recreate, places for hunters to hunt.

Far from any worry of illness, the Pheasants Forever & Quail Forever upland habitat mission creates some of life’s most special moments ... a walk through bluestem under autumn’s blue sky … the sight of a bird dog at work … the cackle of a rooster clawing skyward … 

These are the visions Pheasants Forever & Quail Forever works to create daily. The uplands are the reason we look beyond today and have hope for tomorrow.


Pheasants Forever & Quail Forever was having a banner year delivering our habitat mission. Then the pandemic hit America. 

Unfortunately, the immense pressures on wildlife habitat and conservation are being compounded during these challenging times. If we are forced to scale back our mission delivery, many opportunities to protect critical habitat will be lost forever
Simply put, we can’t lose ground: Ground in the literal sense of those wild places that matter so much to me and you, and ground in the sense of all the conservation progress we have fought so hard for, for so long, together.

Here are some of the most impactful losses to date:

*The fiscal impact of lost fundraising is estimated in the $4-5 million range. Roughly 250 fundraisers and mission-related events have been postponed or cancelled.

*We are projecting that 20,000 members will soon be left in limbo due to the postponement of chapter events.

*Local communities will be unable to make a difference for thousands of acres of upland wildlife habitat.

Our uplands stand to lose much over the next few months. But slowing down the PF/QF habitat mission is simply not an option. We can’t lose ground! 

That’s why we’re asking you to make a critical and timely donation to Pheasants Forever & Quail Forever for Giving Tuesday Now. 

Our uplands need us. We need you!  Please answer the call.


Any amount you can give matters you can give matter more than you can imagine. But please consider these ideas:

If just 5 percent of our membership base donated $100 or more, our organization would recover the revenue from lost chapter event memberships. Can you be one of them? This would allow us to stay on pace with our mission delivery. 

Consider making any size gift recurring on a monthly basis. Your automatic, hassle-free, customized gift as a Monthly Donor allows our organization to plan for future uncertainty. 

If you have ever considered upgrading your membership, please do so today. If you choose not to, please renew today and tack on a year, or consider setting up your current membership on auto-renewal (call 1-877-773-2070 to do this), again allowing our organization to plan for future uncertainty. 

With your help, we will improve and restore upland habitat. We will create permanent and publicly accessible acres of huntable ground. We will fight at the state and federal levels for tools that create wildlife habitat on private and public lands. We will tirelessly work to make pheasant populations thrive. 

Every donation makes a difference. Our uplands are counting on us. Pheasants Forever & Quail Forever is counting on you. We are committed to staying the course for our habitat mission, and with your support, we can do just that.


In 1982, our unique grassroots model and chapter system revolutionized the conservation landscape for the better. But unprecedented times mean that we need your added support more than ever to continue delivering the mission. 

We are so grateful for your generosity, which, like wildlife habitat on the ground, touches —,and changes — so many lives. 

Thank you for your commitment to conservation.