Habitat & Conservation  |  05/19/2021

Podcast Ep. 118: Conservation Crossing with Josh & Sam Soholt

Brothers Sam & Josh Soholt, owners of Public Land Tees, take a break from turkey camp to join host Bob St.Pierre for a chat about their love of hunting and their commitment to conservation. Highlighted during the discussion is the brother’s “Conservation Crossing” effort, which is helping Pheasants Forever, Backcountry Hunters & Anglers, Mule Deer Foundation, Delta Waterfowl, and National Wild Turkey Federation generate members through a creative t-shirt promotion.  

Episode Highlights:
  • The brothers talk about their motivations for donating $5 from every Public Land Tees product they sell toward conservation efforts.  They also tell the story of developing the “Stamp it Forward” promotion that has helped generate thousands of Duck Stamp sales, and in turn, funding for upland and wetland habitat.   
  • The Soholt’s also participated in the Public Lands Pavilion at National Pheasant Fest & Quail Classic 2020 in Minneapolis that helped create the new Cupido Wildlife Management Area which will be formally dedicated on August 6th in western Minnesota as a new public property open to all.   
  • The guys have a funny discussion about the Conservation Crossing t-shirt design and how it riffs off the Beatle’s Abbey Road album cover design.  
Learn more about the Conservation Crossing effort.